Fakini :: Logo

graphic design :: visual identity :: branding :: logo design

Logo design Fakini

The idea behind the logo

In this design we wanted to play with the name Fakini. Since the meaning itself is mischievous and playful, we wanted the creation of the logo to follow that theme. So we decided to turn the initial letter F to break the seriousness and in that way to convey the name and personality of the company itself. Considering the company is engaged in construction, without this small detail the logo would look too serious, and the name itself would not be so pronounced.

As we played with the letter F in the name, we did the same in the logo icon itself. We wanted the icon to represent the company’s activity, construction, so we almost built a building with the help of letters.

This logo is a good combination of elegant and serious with a little bit of mischievousness. Just like a real fakin (the one who does petty little misdeeds). 🙂

Do you like this logo? Then take a look at our other works from the Logo category.


The picture shows the materials on which the Fakini logo design is applied. On a beige background, there is a dark blue pen, a dark blue business folder with the Fakini logo, two decks of business cards (one in white, one in dark blue) with an applied logo, a white letterhead with an applied logo, and writing pads also with the logo. Fakini.
Visual identity :: Fakini

You have decided that you need a logo. Whether it’s a brand new logo or a redesign of an existing one, here are some things you need to know:


There are several types of logos. The logo can be text only (Google), monogram (LG), mascot (KFC), emblem (Stella Artois), pictograms (Apple), abstract (Nike) or combined: image and icon (Amazon). Some clients already have an idea of what type they want, this is especially true with logo redesign, but if you don’t have a clear picture of your future logo – don’t worry. You can arrange with the designer that the design proposals contain more than one style to get a better impression of what will suit you. Of course, the designer will not be able to make all the variations, but a good designer will know exactly which types are suitable for the business you are in and will give you their suggestions accordingly.


In the picture we see a white sheet of paper with the Fakini logo printed in black ink. A wooden stamp is placed on the paper.
Stamp :: Fakini

Many companies already have their own distinctive colors and fonts that they use. In this case, the data is forwarded to the designer and the logo is created according to existing standards. Some companies don’t already have design standards, but they know roughly what colors and what font they want. In that case, it’s a good idea to send the designer some examples that you like. You can collect images from the Internet and send them as a reference. If you don’t have any ideas about colors and typography, don’t worry. Designers are experts in making such decisions for you. Along with the suggestions, you will also receive an explanation of why a particular color and font was chosen. In that way will be easier for you to make a decision about the color system that will represent your company.


You need a logo and you want to work with us? You are wondering what to do next? Send us an inquiry via our contact form, and we will answer you as soon as possible. If you want, you can immediately send us some of the information listed above. Such as the company name, the type of logo you want, what the company does, and images of the logo you like as a reference. After we get to know your needs in more detail, we will send you a financial structure for the service you are looking for. If you choose to work with us, we will contact you if we need additional information. The deadline for logo design is usually around 5 working days. Although this can vary depending on the volume of work at the time of sending the inquiry. We will give you the exact deadline during the meeting.

In the picture, we see women's hands holding a black business card with an applied Fakini logo design. In the background we see blurred nature.
Business card design :: Fakini


Upon completion of the logo design, the designer will send you a presentation of the work they have done. You can choose as many proposals as you want in the business offer. The standard is three or five, and if you want more, please mention it when you contact us, so that we can adjust the offer accordingly. After the client studies the proposals sent and chooses the one that suits him best, the designer will make any additional changes, such as changing the color or size. When the work is done, we will send versions of the logo in vector (ai, eps, pdf) and raster (jpg, png) form so that you have all the versions needed for future applications of the logo (print, web), including a defined color system and characteristic typography.

You can view our other works in the portfolio.

Do you want to make a logo with us? Contact us at the email address or via the contact form. We are waiting for you!

If you want to know more about graphic design, feel free to take a look at our blog, where you will find many interesting articles, many of which are about logos.

Zale Design Studio